How to Make Money in My University

A new My University campus goes broke in a polite way. You still have students. You still have a lawn. The ledger just cannot pay the next public-building tick. This page is the income stack in the order it actually unlocks. Read Getting Started if you have not locked Virtue yet. Use the building priority list when two queues want the same billion.

Early years: ads, tuition, and public shops

Until the canteen has a finished stove line, ads are the honest income. Watch them when the game offers the button and do not be proud. Tuition should sit high and score lines low while you are poor. Quantity of paying students matters more than a pretty graduation chart. Vocational programs are pickier about quality; bachelor and doctorate lines can often sit at the floor without creating a failure pile. The enrollment planner keeps those sliders from becoming folklore.

Public construction is the other early engine. Open it in year one. Build the e-sports stall first, then keep adding and upgrading the small shops the panel unlocks. Check monthly income on that screen instead of guessing from the main cash number. Skip the shuttle bus. It looks like quality-of-life and spends like a vanity project. Public buildings will not make you rich by themselves; they keep you alive until chefs clock in.

Scholarships are a mid-game tool. A tiny mix can lift effort later. Filling every scholarship slider on day one just deletes the cash you needed for stoves. School activities are not a cash printer, but they are prestige you will need for rank, so they still belong in year one. See school upgrade for why prestige is a currency even when the ledger is green.

The canteen is the first real factory

The kitchen is the reason this wiki has a dedicated canteen guide. The short version for money: start forty stoves in year one, upgrade the recipe lab and secret-recipe workshop while the stoves exist, then hire about forty cooks around skill 50. One cook researches. The rest work. Stars climb to five and six without drama if you keep replacing cooks when ratings slide. Seven stars often wants the public-dining toggle off so outsiders stop eating the score.

Canteen cash shows up after that setup, not before. Principals who hire a crowd of chefs on day one pay wages into an empty room. Principals who only upgrade classrooms wait until year eight to see a surplus. When both the lab and the stoves are finished, the canteen becomes the monthly number you plan the rest of the campus around.

Sports halls are the second factory

Sports unlock around school rank four and then ask for patience. Expansions take three years. If you start them late, you will watch a 985 checklist wait on concrete. Build one hall per sport when you have a cushion, hire only first-class, national, or international athletes, and train on a calendar. After halls hit their cap and you finish the 50 percent conversion on the exchange panel, a mature sports block can print about a hundred million a month. The sports center page is the staffing and training version of this paragraph.

Do not open sports as a decoration in year one. Empty halls cost upkeep and give you nothing to show the rank inspector.

What looks like money and is not

Venue leases pay pocket change. Leadership inspections in the early game fail often and then fine prestige you cannot spare. Three school-enterprise names are known bad actors; refuse them. Researcher accidents in the 55–64 age band delete people, not just cash. Logistics staff will demand doubled wages; a jump into eight-digit salaries is how a solvent campus becomes a joke. The random events sheet and the event advisor exist so these taps stay cheap.

Investments and financial-storm news are late toys. The dedicated investment page covers loans, the fifteen-year log, and why mirrors listing 0.0.1.008 are not a newer client. The July 2026 patch kept storm records for fifteen years, which is a bookkeeping help, not a reason to gamble the canteen float. Rare books and academy licenses matter for clubs and prestige, not for next month’s stove upgrade.

If a storefront waves a gift pack, redeem it with the steps on the codes hub. There is no standing public CDK list that replaces a working kitchen. After a patch, skim the Updates Hub so a hiring-rule change does not quietly tax your academy.

Money in My University is a sequence, not a vibe. Ads and shops keep the lights on. The canteen makes you rich. Sports make you comfortable. Rank paperwork spends the comfort. Stay in that order and the first decade stops feeling like a debt story.